What are people doing online around the world?
The internet covers a whole range of information. To ask someone whether they go online isn’t enough to truly understand their digital behaviour. Mindreader does a deep dive into this area so we can get a global picture of how people are using the internet. The questions here are just a sample of what we investigate.
Area selector
GlobalKey
Answer
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Never
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Less than once a month
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Once a month
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2 or 3 times a month
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Once a week
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Very often/most days
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More than once a day
Using Mindreader
1.Select a country to take you to the next stage of your journey. Use the colour key, dropdown and related topics to help.
Using Mindreader
2.The inner circle shows the chosen country's data.
Clicking on the individual parts of this circle will
show data filtered by gender or age.
Using Mindreader
3.Use gender and age filters to show all data.
Using Mindreader
4."Show me the highest values", will build your diagram with
the highest values for that question across all sectors.
Using Mindreader
5.Use the circles above the graph to compare
all the data by 2 or 4 markets.
You can alternate between markets by changing
the country in the centre of the graph.